Behind The Scenes - An Event Industry Blog

Introducing PromoTix: The World's First Fee-Free Ticketing Platform

Oct 11, 2019 10:34:54 AM / by Sebastian Schulze posted in Industry News, ticketing, Ticket Sales, PromoTix

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The Biggest Industry Problem

Did you know that the average ticketing service fee in the U.S. is 27%?1For far too long, event organizers have been getting their profits squeezed from all angles: from high ticketing fees, to increasing costs for production and performers, 68% of music festival organizers reported profitability as their biggest challenge.

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The Biggest Issues with Ticketing...

Jul 31, 2019 9:26:30 AM / by Sebastian Schulze posted in ticketing, Ticket Sales, Surveys

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Have you ever sold tickets online...?

If your answer to the above was yes, we know that things don't always go according to plan. Perhaps you had a scanner malfunction at the front gate, or you couldn't export the exact report you wanted. Perhaps you were unhappy with the high fees your ticketing company was charging, or their customer service wasn't there when you needed them...

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An In-Depth Look at Selling More Tickets with PromoJuice

Jun 18, 2019 7:59:47 PM / by Sebastian Schulze posted in Street Team, Street Team App, Street Team Management, Street Team Management App, Street Team Promotions, Ticket Sales, PromoJuice

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Who Wants to Sell More Tickets for Their Upcoming Events?

That's right, we're looking at you. Thankfully, you came to the right spot... here you can find out why event promoters everywhere are switching to PromoJuice to sell more tickets for their events. PromoJuice taps into the power of "groupthink" and peer pressure, leveraging street teams to produce impressive results for event organizers all over the world.

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The Werk Out Music Festival Joins PromoJuice For 10th Anniversary

Jun 13, 2019 11:07:28 AM / by Sebastian Schulze posted in Ambassador App, Festival Marketing, Field Marketing, Our Partners, Poster Distribution, Street Team, Street Team Promotions, Ambassador Program, Ticket Sales, The Werk Out Music And Arts Festival

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"It’s our 10th anniversary and we’re going big" - The Werk Out Music And Arts Festival

Anniversaries are always fun... and ten year anniversaries are even better. For the past decade, festival-goers from all over the Country have travelled from far and away to attend The Werk Out Music And Arts Festival, which has since become a serious player in the Midwest music festival scene. The 3 day camping, music, and arts festival is taking place this year, August 1-3, 2019 at Legend Valley Concert Venue & Campground in Thornville, OH.

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HEARD Presents Joins Forces with PromoJuice 🎤🤘

Jun 12, 2019 12:46:10 PM / by Sebastian Schulze posted in Ambassador App, Field Marketing, Our Partners, Street Team, Street Team App, Street Team Management, Ambassador, Ambassador Program, Event Marketing, Event Promotions, Ticket Sales, HEARD Presents

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"(Heard) is dedicated to creating dynamic music events with the feel and ingenuity of warehouse style parties, all in the name of the fan experience"

If you're familiar with the Austin music scene, then you're no stranger to HEARD Presents. HEARD has been showcasing fresh emerging talent at Empire Control Room & Garage and The Parish - two frequently visited venues in Austin, TX for the past several years, as well as Waterloo Music Festival, one of Austin's premiere camping music festivals.

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Street Team Success Story - Interview with Ricky Hong

May 17, 2019 9:22:22 PM / by Sebastian Schulze posted in Street Team, Ambassador, Event Marketing, Event Promotions, Ticket Sales, Interviews, Backwoods At Mulberry Mountain 2019

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Ricky Hong is a hugely successful PromoJuice user and a street team member for Backwoods at Mulberry Mountain, a music festival in Ozark, AR. Here is what Ricky had to say:

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Whisky Lovers... Check Out These Six Tasting Events in the USA!

May 16, 2019 2:44:18 PM / by Sebastian Schulze posted in Our Partners, Street Team Management, Ambassador Program, Event Marketing, Ticket Sales, Whisky, Whiskey Tasting, Whisky Tasting

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"Whiskies of the World will surprise even the most savvy connoisseur"

Love Whisky? (is that even a question?) We do too, and we highly recommend checking out Whiskies of the World. Originating in San Francisco, Whiskies of the World hosts a series of hugely popular whisky festivals taking place all over the Country! Taste superlative whiskies, meet fellow whisky connoisseurs, and meet the outstanding personalities of the whisky world.

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Deep Ellum Art Co. Joins The PromoJuice Family!

May 13, 2019 3:24:25 PM / by Sebastian Schulze posted in Our Partners, Street Team Management, Ambassador Program, Event Marketing, Ticket Sales

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"The biggest backyard in Deep Ellum"

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Street Team Success Story - Interview with Chase Myska

Apr 18, 2019 2:30:01 PM / by Sebastian Schulze posted in Street Team, Ambassador, Event Marketing, Event Promotions, Ticket Sales, Interviews, Backwoods At Mulberry Mountain 2019

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Recently I got to catch up with Chase Myska, a street team member who has achieved incredible success promoting for Backwoods at Mulberry Mountain through PromoJuice. Here is what Chase had to say:

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Increase Your Ticket Sales 10-15% With This One Simple Strategy (PDF)

Apr 4, 2019 9:43:13 PM / by Sebastian Schulze posted in Ambassador App, Festival Marketing, Festival Marketing App, Field Marketing, Street Team, Street Team App, Street Team Management, Street Team Management App, Street Team Promotions, Ambassador, Ambassador Program, Event Marketing, Event Promotions, Ticket Sales, Hard Copy Tickets

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How can I sell more tickets for my upcoming events?

This is the one question every promoter and event organizer asks themselves constantly. If you're in the industry of booking talent, producing, and marketing events, then ticket sales are most likely the lifeblood of your business. Even if you are a promoter that turns a profit only after attendees walk through the door (for example, alcohol sales), the statement still holds true. Think about it: in order to throw a successful party, you need to have people walk through that door - and in order for people to show up, you need to sell tickets!

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